Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
Last year, Fox split its upfront presentations into three separate events. This year, the company moved to a new location—the Skylight on Vesey in New York—to tout its entertainment, streaming, sports and news offerings.
Though the event was held in-person, the majority of the presentation was pre-recorded and shown on screens to the audience.
“We are coming together in a completely different space in a totally new way. It’s a hybrid experience and captured the reality of how we all live and work today,” said Marianne Gambelli, president of ad sales, marketing and brand partnerships, in the pre-recorded video.
“But not everything has changed.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in