Media
Analysis of the fast-evolving media landscape, from streaming and publishing to social platforms and programmatic, impacting how brands reach audiences.
-
Adobe’s CMO on Why It’s Made Its Biggest Brand Campaign in 5 YearsThe company is pitching the human touch as AI makes creating images and videos easier while competition ramps up
READ FULL STORY > -
ExclusiveX Previews Labels That Tell Users Why Its AI System Flagged Their PostsX’s new safety chief previewed AI moderation labels that explain themselves, pitching wary advertisers on transparency.
READ FULL STORY > -
Who What Wear Sells AI Visibility to Brands, Helping Fuel Double-Digit Revenue GrowthThe fashion publisher is leaning on events, branded social, and AI visibility as it enters its third decade.
READ FULL STORY > -
OpenAI’s Monetization Chief to Ad Partners: User Trust Means Some Things ‘We Just Can’t’ DoOpenAI’s monetization chief says the company’s privacy rules mean ad partners won’t always get what they want, and he wouldn’t own the reported $100 billion ad revenue target.
READ FULL STORY > -
ExclusivePastor Talarico, 3 Billion Views, and $56 Million on Broadcast: How James Talarico’s Team Flipped TexasThe U.S. senator-elect’s creative director and paid media strategist explain how a Pflugerville state rep turned viral clips into a historic win.
READ FULL STORY > -
The 2026 Political Ad Outlay Was the Dumbest Money Spent In the History of Advertising2026 political advertising was a disgrace.
READ FULL STORY > -
Democrats Learned to Win the Social Feed After 2024’s Digital DrubbingAbdul El-Sayed, James Talarico, and Zohran Mamdani built followings on character as much as policy.
READ FULL STORY > -
Canva’s Pricing Puzzle Is Every Marketer’s ProblemCanva’s layoffs expose the SaaS-pocalypse’s real fault line: seats are getting meters, and marketers are left budgeting for AI costs they can’t predict.
READ FULL STORY > -
ADWEEK Tech Advantage: Brands Are Showing Up in ChatGPT. Proving It Pays Is Harder.Marketers have figured out how to get into AI answers. Tying that to sales is the hard part.
READ FULL STORY > -
Anthropic Strikes Its First Licensing Deal, With the AP, for Election CoverageThe arrangement marks the first time the artificial intelligence firm has paid a digital news publisher to license its content.
READ FULL STORY >
Select ADWEEK as one of your favorite sources and stay up to date on our latest content.
