This Chicago Agency’s ‘Seamless’ Marketing Strategies Get Big Results
Brand Marketing
Specs Who (L. to r.) Account management evp Ellen Slauson; creative services evp Brock Montgomery; CEO, president Brian Kristofek What Creative agency Where Chicago
In Unorthodox Arrangement, Marketer Has Dual Roles
Performance Marketing
Where are the checks and balances? A few weeks ago when PC maker Acer hired Red Peak Group to overhaul the Taiwanese company’s global marketing efforts, it also appointed a [...]