Teenage Mutant Ninja Turtles

Paramount Is Launching a Teenage Mutant Ninja Turtles Chatbot on Kik for the New Movie

Teenage Mutant Ninja Turtles are ditching their nunchucks and katana swords for smartphones.

Nickelodeon Unveils Subscription Service for Preschoolers at Upfront

Starting March 5, Nickelodeon will debut a streaming service for TV's smallest viewers: Noggin, a preschool-targeted, ad-free app that will stream reruns of Blue's Clues; Little Bear; Ni hao, Kai-Lan; and music videos featuring Nick's kids characters.

The 10 Strangest TV Promo Items We’ve Ever Received

Television series fight an uphill battle to get noticed. There's not just too much content on television for even the best team of TV writers to watch it all, there's […]

Teenage Mutant Ninja Turtles Poster Upsets Fans With 9/11 Imagery

A poster for the Australian release of the Michael Bay produced Teenage Mutant Ninja Turtles reboot—showing the half-shell heroes leaping from an exploding skyscraper and advertising a Sept. 11 release date—met with widespread criticism after being tweeted by Paramount Pictures. 

How to Market Marty, Leo and The Wolf of Wall Street

Marketing a movie is always work—especially when it’s about a wholly dishonorable Wall Street operator in the go-go ’80s. Josh Greenstein was up to the challenge.

Nickelodeon Keeps the Greenlights Coming and Caters to Tech Advertisers

For the first time in a while, Nickelodeon can say that its ratings are recovering—the kids' network is back up 5 percent year-over-year in its key demo after a disastrous free-fall that lasted through most of 2011 and 2012 (the network was down 22 percent in kids 6-11 year-over-year for the whole of 2012).

Sick Nick a Drag on Viacom Ad Sales

Nickelodeon’s ongoing ratings woes were the talk of Viacom’s fiscal second-quarter earnings call, as executives faced a litany of pointed questions about the network’s under-deliveries.