Facebook Video Is Squeezing Out YouTube as Brands Embrace Autoplay

Brand marketing habits are changing in Facebook's favor—at least when it comes to posting and playing videos—part of the social giant's grand video plans.

Exclusive #Oscars Data: Top 20 Brand Tweets

Arby's Twitter conversation with Pharrell Williams during the Oscars turned out to be another big win for the brand.

Take 2: Real-Time Marketing at the Oscars

Branded tweets during the Academy Awards Sunday night promise to inspire scores of reactions for the second year in a row.

Obscure Direct Response Brands Dominate Facebook Chatter

Even though Facebook's deals strategy has involved hits and misses, it appears that its 800 million users love to either comment abou

Facebook CRM: 10 Best and Worst Brands

T-Mobile and Target were the most devoted brands in the U.S.