Only 30 Percent of Brands’ Pinterest Engagement Come From Own Pins
Performance Marketing
Marketers may like steering the conversation around their brands, but Facebook and Twitter have upended that strategy. Now it seems Pinterest is putting the brand-driven approach away almost entirely.
Social Firm Unified Picks Up Facebook Analytics Startup PageLever
Performance Marketing
Much as they may have tried, Google and enterprise behemoths Salesforce and
Facebook, Twitter Push Dunkin’ Donuts West
Performance Marketing
Dunkin' Donuts—a Starbucks rival that's been a New England/East Coast mainstay for decades—announced today that it's finally entering th
Ads Tool Gives #Retargeting a Makeover
Performance Marketing
Two years after introducing a tool that targets potential Facebook fans around the Web, RadiumOne today debuts a hashtag-based system that takes aim at Twitter users.
Capital One’s ’12 Days of Pinterest’
Performance Marketing
Capital One tomorrow will launch a Pinterest-based holidays contest, highlighting how the social pinning site has gotten brands' attention in the last year.
Foursquare Has 10.4 Million Monthly Users
Performance Marketing
Lost in the midst of Nielsen's layered "Social Media Report 2012" report earlier this week was the nugget that Foursquare had 10.4 million Android/iPhone users in July, representing about 42 [...]