Here’s a Timeline Showing Instagram and Snapchat’s 2016 War Over the Best Features
Performance Marketing
In the race to stay fresh and gain millennial users, the battle between Snapchat and Instagram heated up this year as the two apps constantly tried to one-up each other [...]
ABC Will Create Original Series for Snapchat, Starting With a Bachelor-Themed Show
Yet another big media company is teaming up with Snapchat in a bid to reach millennials. This time, it's Disney-ABC Television Group, which is partnering with Snap Inc. to produce [...]
Instagram Adds More Snapchat-Like Features With Stickers
Performance Marketing
One week after announcing that it has 600 million users, Facebook-owned Instagram is rolling out stickers that can be applied to photos and videos.
A Team of Real Estate Agents Is Showing Off Listings One Snap at a Time
Performance Marketing
There's a new way to find an apartment in New York, and no, it doesn't involve Craigslist. Snaplistings is a new Snapchat account, launched in October, that showcases real estate [...]
Snapchat Adds 4 New Features, Including Much-Requested Group Chat
Performance Marketing
Snapchat today revealed four new features for its app, as it pushes forward to become as popular as possible in the face of increasing competition for the attention of consumers [...]
Instagram Just Rolled Out Its Live Video Feature to All U.S. Users
Performance Marketing
Meerkat and Periscope made live mobile video "a thing" in 2015, and since then about every other digital platf
Turner and Snapchat Expand Deal to Include Original Shows and a Bleacher Report Discover Channel
Turner and Snapchat are expanding their partnership. The new deal, announced today, will bring a Bleacher Report Discover Channel to U.S. users (it was previously only available internationally) and the [...]
Shell Just Made an Interactive Music Video Specifically for Snapchat
Performance Marketing
Shell is rebooting the #makethefuture music video it launched last month that featured musicians Jennifer Hudson, Luan Santana, Pixie Lott, Steve Aoki, Tan Weiwei and Yemi Alade.
Presenting The Hot List, the Year’s Best in Print, TV and Digital Content
Brand Marketing
This was the year that Donald Trump dominated and demonized the media. That magazines built around news and analysis (New York, The New Yorker, Time) made the biggest impact, and [...]
These Were the Hottest Apps, Games and Gadgets of 2016
Performance Marketing
History will remember 2016 as when digital became a constant overlay to real life, with presidential candidates trolling one another on social media before and after debates while mobile game [...]