The Digital Election: Money Flowing Online, but Not Persuasion Ads
Performance Marketing
While much of the political world is focusing on tomorrow's big debate in Denver, Advertising Week got a taste of the political discussion today at the Interactive Advertising Bureau's Mixx [...]
Every Picture (and Tweet, and Clip) Tells a Story
Performance Marketing
With the presidential elections underway and the Olympics coming up, this is a big year for event-driven journalism—and for social publishing tool Storify.
Adman Hitches a Ride With the Romney Camp
Brand Marketing
With such minimal returns, why do advertising creative leaders continue to dive into presidential campaigns?