Real Simple Names Cosmo’s Leslie Yazel Its New Editor in Chief
Performance Marketing
Time Inc. has found a new editor for its 16-year-old lifestyle brand Real Simple. Today the company is announcing that Leslie Yazel, most recently director of editorial content at Cosmopolitan, [...]
Real Simple’s Sally Preston Out
Performance Marketing
Some of the bigger-name casualties of today’s massive Time Inc. layoffs are starting to trickle out.
Pinterest’s March to Monetization
Performance Marketing
Inspire a burgeoning user base. Check. Name a business-to-business public relations agency of record. Check.
Fast Chat: ‘Real Simple’ Senior Editor Kristin Appenbrink
Performance Marketing
When Real Simple senior editor Kristin Appenbrink began setting up camp on Pinterest in October 2010, the social site was a good year away from becoming a boomtown for brands. [...]
‘Real Simple’ to Launch Limited Edition Pet Line at Target
Performance Marketing
Real Simple magazine, which has become a big player in the licensed home-goods category with products sold at Bed Bath & Beyond, is now partnering with Target to launch a [...]
Powerful Women at Work, Drudges at Home
Performance Marketing
Women have gotten ahead in the workplace while men are stepping up to do more housework. So why don’t these women feel more relaxed? This morning, some accomplished women carved [...]