White House’s Powerful New PSA Implores Men to Stop Sexual Assault Before It Happens
Creativity
The White House's new PSA is a call to action for men who see sexual assault about to happen, and asks them to do something to stop it. As part [...]
3 Shops Await Decision in Skyy Vodka Review
Brand Marketing
Skyy Vodka is in the late stages of a creative review with three finalists awaiting a decision, according to sources. Sources identified the contenders as Venables Bell & Partners, Mekanism [...]
Lil’ Pepsi Might Be the Cutest Can of Soda Ever (Almost) Invented
Creativity
This cute Halloween video from Mekanism introduces a faux product called Lil' Pepsi, "the tiny treat that does the trick at any party!" We're talking about itsy-bitsy cans of soda, [...]
Director’s Loopy Pitch Video Is Too Insane for the Client, but You’ll Enjoy It
Creativity
Tony Benna, a director at Mekanism, had some interesting ideas for a recent pitch to a client—and roped in some Mekanism co-workers to be the actors in his pitch video. [...]
Nordstrom Launches First Work From Mekanism
Brand Marketing
There's no reason not to wear a swank blazer and dress shoes while sawing through a felled tree, according to a new ad from Nordstrom.
Don’t Adopt a Cat. Adopt a Viral Video Waiting to Happen
Creativity
June is Adopt a Shelter Cat Month at the ASPCA. Kittens tend to overrun the system in the hotter months, which means it's time for the annual glut of adoption [...]