YouTube’s 10 Most-Watched Ads in September
Brand Marketing
Chipotle's "The Scarecrow" may have been the most lavishly constructed ad posted to YouTube in September. But the CAA Marketing production could manage only fourth place on Adweek and YouTube's [...]
LG Monitors Are So Lifelike, They’ll Stop You From Urinating Properly
Creativity
LG is making a splash with bathroom humor in its latest piece of prankvertising. Marketing shop SuperHeroes installed ultra-wide LG IPS 21:9 monitors at eye level above urinals in a [...]
Prankvertising: Are Outrageous Marketing Stunts Worth the Risks?
Brand Marketing
You’re waiting for the elevator in an office building, minding your own business, perhaps lost in thought. The door slides open and, wham! You’re confronted by a scene of intense [...]
LG Punks Samsung With Taunting Billboard Above Its Rival’s in Times Square
Creativity
It's a big day for Samsung, which is unveiling the Galaxy S4 in New York City later today. But leave it to LG to preemptively let a little air out [...]
People Don’t Use TV Apps, and Mobile Gaming Is Set to Implode
Performance Marketing
If you spent any time walking around the various small cities that the major electronics companies erected last week at CES, you probably noticed how confident their executives were that [...]