Israel Uses Facebook Timeline to Show an Addict’s Descent
Creativity
The Israel Anti-Drug Authority is the first organization I've seen using Facebook Timeline for advertising.
Pelephone’s utopia fantastical but a bit loud
Creativity
This impressive, fantastical Israeli ad from BBR Saatchi & Saatchi for Pelephone's Musix mobile-music service makes the "Got milk?" Mootopia look like Cleveland. Visual cues include Dr. Seuss, Dr. Doolittle [...]
That’s an odd scarf you’re making, Grandma
Creativity
"Over 50% of all suicides are committed by senior citizens" says this ad by Shimoni Finkelstein Draftfcb for Israeli charity organization Adam LeAdam. The visual almost overwhelms. Still, it's impossible [...]
French siren is an Israeli-born Angeleno
Creativity
Dogs and investment advice don’t usually make for captivating commercials, so it’s probably safe to credit much of this State Street spot’s success to little-known songstress Rosi Golan. Her haunting [...]
Slithery little man angry you had unsafe sex
Creativity
The slippery, shrimpy, inconsiderate imp in this safe-sex PSA from the Israel AIDS Task Force is meant to personify the doubt you won't be able to shake after having unprotected [...]