See How This NYC Agency Remodeled With Teamwork and Flexibility in Mind
Brand Marketing
New York's Herald Square is home to a handful of IPG properties, including global media and investment agency Initiative. In 2014, the shop received a face-lift from design firm Ted [...]
Kirshenbaum Bond Senecal Adds a Global Chief Marketing Officer
Brand Marketing
Kirshenbaum Bond Senecal + Partners reached outside the agency to fill its new top marketing role. Jennifer Hohman, former head of global accounts for IPG Mediabrands, has joined kbs+ as [...]
Revenue Grows at IPG, but Company Still Records a Loss
Brand Marketing
Revenue grew overall and organically at Interpublic Group in the first quarter of 2015, but the company still recorded a net loss.
Matt Seiler Steps Down as Head of IPG Mediabrands
Brand Marketing
Interpublic Group has named a new head of its IPG Mediabrands division, which oversees media agencies such as Initiative and UM.
Interpublic’s Net Income Rose 84% in 2014
Brand Marketing
Interpublic Group today reported gains for the fourth quarter and the full year, with profits growing 84 percent in 2014.
The West Coast Wins Deutsch’s Succession Race
Brand Marketing
In Deutsch's succession race, the West has won. The Interpublic agency named Mike Sheldon—Deutsch L.A.'s chief—as CEO, Deutsch North America, with oversight of the L.A. and N.Y. offices.