Alt Image Text

4 Important Tips for Making Your Instagram Videos Stand Out

Performance Marketing

Video is a top priority for some of the biggest brands, who want to get the most out of posts and ads on social networking sites. So on Monday, when [...]


Alt Image Text

So Starbucks Is Really Good at Instagram Videos, Too

Performance Marketing

Whether or not Starbucks' actual coffee gets you buzzing, the retailer's marketing efforts always seem like a pretty good wake-up call to the competition.

Alt Image Text

Top 10 Instagram Videos: Donatella Versace Stays Cool During Ice Bucket Challenge

Performance Marketing

Although the Ice Bucket Challenge has died down, Donatella Versace's Instagram clip of the fashionista taking the plunge was one of the most watched videos this past week.

Alt Image Text

Instagrammers, Including Jimmy Fallon, Are Rushing to Try Out Hyperlapse

Performance Marketing

Call it fast-food porn. Now that hyperlapsing is a thing, courtesy of Instagram, everyone’s videos can be seen at 12 times the normal speed. The Hyperlapse app is the latest [...]

Alt Image Text

Fashion Brands Dominate Instagram Video

Performance Marketing

Apparel marketers should probably keep their eye on Instagram video. Five out of the top 10 brands in this week's VideoWatch/Shareablee power rankings include players that focus on fashion.

Alt Image Text

Starbucks Shows That Instagram Videos Don’t Need to Be Thrillers

Performance Marketing

If the first two weekly editions of the VideoWatch/Shareablee Top 10 branded Instagram videos chart are any measure, people who use the social-mobile app love action above all else.