Instagram videos

4 Important Tips for Making Your Instagram Videos Stand Out

Video is a top priority for some of the biggest brands, who want to get the most out of posts and ads on social networking sites. So on Monday, when Instagram released tips on how to create the most sharable video, marketers were prone to listen.

Here Are the 10 Most Innovative Digital Ad Products of 2014

It wasn't long ago when social media advertising just meant Facebook and digital advertising only reached desktop computers. Well, 2014 saw an explosion in the Internet ecosystem, which has become increasingly mobile with more media-rich formats than ever.

Here’s Why Beyonc√© Is Just Better at Instagram Than Taylor Swift

Beyoncé showed the world how she kicks it in her downtime with the biggest Instagram post of the week.

Instagram’s Video Ads Are Finally Live, and Here Are 4 From Major Brands

After six months of testing, Instagram's video ads are officially here.

Is Instagram Becoming a TV Substitute Like YouTube?

For the past several weeks, Ellen's top-performing Instagram video has regularly blown other TV marketers out of the water when it comes to likes and shares.

So Starbucks Is Really Good at Instagram Videos, Too

Whether or not Starbucks' actual coffee gets you buzzing, the retailer's marketing efforts always seem like a pretty good wake-up call to the competition.

Top 10 Instagram Videos: Donatella Versace Stays Cool During Ice Bucket Challenge

Although the Ice Bucket Challenge has died down, Donatella Versace's Instagram clip of the fashionista taking the plunge was one of the most watched videos this past week.

Instagrammers, Including Jimmy Fallon, Are Rushing to Try Out Hyperlapse

Call it fast-food porn. Now that hyperlapsing is a thing, courtesy of Instagram, everyone’s videos can be seen at 12 times the normal speed. The Hyperlapse app is the latest gift to social media, allowing people to shoot footage at warp speed and share it on Instagram or Facebook.

Fashion Brands Dominate Instagram Video

Apparel marketers should probably keep their eye on Instagram video. Five out of the top 10 brands in this week's VideoWatch/Shareablee power rankings include players that focus on fashion.

Starbucks Shows That Instagram Videos Don’t Need to Be Thrillers

If the first two weekly editions of the VideoWatch/Shareablee Top 10 branded Instagram videos chart are any measure, people who use the social-mobile app love action above all else.