Hallmark

These Were the Hottest TV Shows and Networks of 2016

Life met art in the 2016 TV Hot List. Veep, a political satire about a White House run, was declared Hottest Comedy, but was trumped by the real thing, which […]

For Hallmark Channel, Christmas Is the Most Wonderful (and Lucrative) Time of the Year

Now that Thanksgiving is over, most networks are preparing to roll out their Christmas-themed shows and specials for December. But Hallmark Channel is way ahead of them.

Why Hallmark Is Ditching TV, and Sentimental Ads, for a Bit of Biting Humor This Holiday

Hallmark might be trying to break your heart before the holidays because watching Grandpa being forced to forego ham in favor of a tofu brick is enough to make even a vegan say bah humbug.

Hallmark’s Mother’s Day Ads Are Shockingly Edgy. Just Kidding, They’re Really, Really Sappy

Adland's trend toward weepy gratitude continues, just in time for Mother's Day, as Hallmark rolls out a series of videos from Leo Burnett in which people express love and appreciation for their moms.

You Know Gay Ads Have Gone Mainstream When Even Hallmark Is Making Them

The mainstreaming of ads with gay couples, which really accelerated in 2014 thanks to brands like Honey Maid, continues into 2015—and now it's Hallmark's turn to join in.The greeting-card company is gay friendly—it's been making gay marriage cards since 2008. But it evoked some ire from the gay community in 2013 when it replaced the word "gay" with "fun" on a "Deck the Halls" Christmas ornament in 2013. Also, it's one thing to sell gay-friendly merchandise—it's another to feature a gay couple in a commercial, as Hallmark has now done in its new "Put Your Heart to Paper" campaign for Valentine's Day.

Hallmark Apologizes and Stops Selling Ornament That Replaced ‘Gay’ With ‘Fun’

Opinionated Internet users left, right and center are heating up like chestnuts roasting on an open fire over Hallmark’s decision to replace the word “gay” with “fun” in the Christmas carol "Deck the Halls."

Reimagining the Greeting Card

In a digital world, the giving of a physical greeting card is becoming more of a novelty than an expectation. According to Mintel International Group, the greeting card industry is down 9 percent since 2005, highlighting the struggle playing out between the industry and the digital realm.

Battle Over Time Bandits

A legal battle over the 1981 Terry Gilliam classic Time Bandits could mercifully derail both a remake and a miniseries spinoff of the dark comedy — for now.

Swan Song for Greeting Cards? Maybe Not

Ready, kids? With a mere 20 days left before Mother’s Day, soon dad'll buckle you into the Prius for the annual trip to the mall so you can pick out a nice card for mom.Yeah, sure.