Fall’s 5 Biggest Time Slot Battles
The broadcast upfronts week was full of buzzwords like "big data" and "viewability," but as usual, each presentation came down to content and which new shows viewers are going to [...]
For Gotham’s Ben McKenzie, No Gadget Beats a Good Traffic App or a Nice Scotch
Specs Who Ben McKenzie Age 36
Brands Give Out One Hour of Free Music With New Pandora Ads
Performance Marketing
Pandora’s new ad product, dubbed Sponsored Listening, lets you skip audio promos for an hour if you click on a video ad. The music service is beta testing with Fox, [...]
Here Are the 5 TV Tropes You’ll Get Tired of Seeing This Year
Every year, broadcast spends millions upon millions turning scripts into pilots and pilots into series. And frequently, it picks scripts with quite a few commonalities. Of course, if you have [...]
DC Is Getting Its TV on This Fall
“I was Dick Donner’s assistant for four years, where I just constantly asked him about Superman,” confessed Geoff Johns, chief creative officer of DC Comics. “And The Goonies. He told [...]
The New Shows on Fox, Rated From Best to Worst
Continuing our week-long rundown of broadcast TV's latest and greatest offerings, we now look to Fox. And Fox is in some trouble. The network lost a huge chunk of its [...]