Shock Top selected a new agency today, naming Deutsch's New York office as its newest partner. "I'm pleased to share that Shock Top has brought on Deutsch as our agency of record. We're excited to work together on some great creative in 2017," Jake Kirsch, vp, Shock Top, said in a statement.
Deutsch New York
It's no surprise that nonprofits operate on shoestring-sized budgets and are constantly working to recruit a new generation of millennial donors.
Deutsch rounded out its creative teams in New York and Los Angeles today with a new chief creative officer for each office. The agency tapped Dan Kelleher as its New York CCO and partner and Jason Bagley as its new L.A. CCO and partner, both effective immediately.
As the lights in Deutsch New York’s offices came back on Nov. 6—a week after Hurricane Sandy had rendered most of lower Manhattan without power—Donny Deutsch got a call from Gov. Andrew Cuomo’s office. Would Deutsch’s agency help create a campaign to raise money and manpower to help victims of the storm rebuild their homes?