Infographic: What Business Travelers Want From Apps, and the Brands They Turn to Most
Performance Marketing
Comfort and ease have always been high priorities for business travelers, and as technology continues to penetrate every aspect of consumers' lives, they have more options to make trips as [...]
Infographic: Latest Twitter Study Sheds Light on Just How Well Video Is Doing
Performance Marketing
As video continues to take over social media feeds as the preferred mode of content, Twitter is tracking the nuances of this trend within its own network to help advertising [...]
Infographic: Here’s How Much Engagement Brands Got From Back-to-School Social Posts
Brand Marketing
Now that the back-to-school frenzy has died down, Origami Logic, a marketing analytics company based in Mountain View, Calif., reviewed the engagement that brands received from
Infographic: What Millennial Women Value Most in Terms of Work, Money and More
Brand Marketing
Millennials make up about one-quarter of the U.S. population, and women comprise about half of the demo.
Infographic: How ‘Microbloggers’ Leverage Their Influence Through Social Media Savvy
Performance Marketing
Ever since the line between celebrity and social media celebrity was erased, bloggers have become legitimate influencers across almost all industries, affecting consumer decisions beyond purchasing by acting as both [...]
Infographic: These Athletes and Brands Created the Most Social Buzz During Rio
Performance Marketing
From comedian Leslie Jones live tweeting for NBC to swimmer (and now national embarrassment) Ryan Lochte using Snapchat to document his antics—though clearly not all of them—social media got fans [...]