Donald Faison Is Head Counselor at ‘Camp Halftime’ in Pepsi’s Super Bowl Campaign

Pepsi is returning for its fourth year as title sponsor of the Super Bowl halftime show. And on Wednesday it launched a new online video series called "Camp Halftime," comprised of weekly clips starring actor/comedian Donald Faison, who schools counselors on how to produce a flawless halftime spectacle on the big day.

Twitter Erupts in Mockery Over Selection of Sleepy Coldplay for Super Bowl Halftime

Super Bowl fans, are you ready to rock? Hope not, because you're getting Coldplay.The mellow crooners were announced today as the 2016 Super Bowl's halftime headliners, which was music to the ears of fans. But the choice (as it does each year) elicited its share of critics.Here's a brief sampling of how Twitter users responded to the news:

Coldplay Will Perform at the Super Bowl 50 Halftime Show

The NFL has finally locked in a Super Bowl 50 halftime show headliner: Coldplay.

Today Show Stars Pull a Coldplay and Walk the Streets of NYC in Their Super Bowl Promo

With Super Bowl Sunday approaching, the Today Show debuted its Big Game spot on its Friday morning broadcast. The 30-second commercial, which will air as one of the in-house promotional ad slots guaranteed to NBC, is a nod to Coldplay's viral music video for "A Sky Full of Stars," which has been viewed more than 66 million times on YouTube.

Coldplay Hides Lyrics From New Album Inside Libraries in 9 Countries

In a kind of low-fi version of Jay-Z's celebrated Decoded outdoor campaign, Coldplay has been promoting its new album, Ghost Stories, with a worldwide scavenger hunt—hiding lyric sheets in Chris Martin's handwriting inside ghost stories in libraries around the world.

AmEx and ‘Billboard’ Partner for Facebook Music Channel

American Express announced today that it’s teaming up with Billboard to launch a new Facebook channel to connect music fans with ticket offers and interactive features.

Willie Nelson Covers Coldplay’s ‘The Scientist’ for Chipotle Ad

Attention, industrial farmers. Willie Nelson wants you to stop drugging your pigs and smashing them into compact, easily shippable pork cubes. So does Chipotle. So, the country icon and champion of family farms covered Coldplay's hit "The Scientist" for this two-minute-plus pseudo-PSA, commissioned by the sourcing-conscious burrito chain.