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Adweek and Clio Sports Celebrate the Craft of Sports Marketing

Brand Marketing

By James Cooper

We've all had them. They might have come via TV or a live event, through personal participation or from reading the paper or listening to the radio. They are those [...]

Brand Marketing

Why Sporting Events Have Become the Best Venues to Impress Clients

By Lisa Granatstein

Brand Marketing

Stanley Black & Decker Sponsors FC Barcelona

By Kristina Monllos

Brand Marketing

Horizon Media Teams Up With Ex-Tennis Pros for a Big Sports Sponsor Play

By Andrew McMains