A Tweet, Selfie and Instagram Video Just Broke That US Airways News
Performance Marketing
A US Airways plane en route to Fort Lauderdale, Fla., Thursday evening blew a tire while trying to take off from the Philadelphia International Airport, and though the aircraft won’t be [...]
It’s Official: Deborah Turness Named President of NBC News
A little more than a week after word began circulating that ITV News editor Deborah Turness was on the verge of being named president of NBC News, Pat Fili-Krushel made [...]
21st Century Laugh Track: ABC News Unveils Social TV App
ABC News announced a new app called Social Soundtracker that will allow users to tap emoticons to instantly convey their feelings about a television program—clap, boo, laugh, gasp and aww—with a [...]
So Much for 2008: Election Shatters Digital News Records
Performance Marketing
It turns out all the breathless speculation was correct. Down to its core, the 2012 presidential campaign was indeed the digital election.
Decision 2012: The Good, the Bad and the Funny
In a night of indelible moments, perhaps the most arresting spectacle was that of Fox News analyst Karl Rove aggressively disagreeing with the network’s decision to call Ohio for President [...]
Ross Levinsohn May Be Just the CEO Madison Ave.’s Been Waiting For
Performance Marketing
Score one for Team Media at Yahoo, which finally seems to have won the ad world's blessing with the interim appointment of Ross Levinsohn as CEO.