Havas Media Named TD Bank's Media Agency of Record After a Review

Agency rounds out 2016 with $700 million in new billings

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It's been a good year for Havas Media, and the company is rounding out 2016 with another new business win as TD Bank's media agency of record. Havas Media will handle all media for the brand across print, video, digital, mobile and social marketing. The agency will also head up analytics for the brand.

The financial services company put its media and creative accounts into review late in May. Havas Media beat out Interpublic Group incumbent Tierney, as well as IPG's Initiative, who pitched to defend and win the account.

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