If you're a parent trying to make sense of this social-media-soaked world, you might feel a little bit lost and intimidated—not quite clear on how you can turn your child into an Internet phenom.
Well, according to this video promoting a (fictional) service called The Social Influence, that won't be a problem. "With the help of trained professionals, parents can help their children build a social ecosystem that will effect millions and maybe billions of people—and hopefully make millions and maybe someday billions of dollars," it explains.
Ever wonder how Bradley Cooper was able to fit all those celebrities in the legendary Oscars selfie from last year? His parents saw a doctor to have his arm extended by 20 percent.
"This adds a cinematic advantage over their short-armed competition—more heads equals more shares," the video says.
Viacom's in-house marketing and content agency made this snark-filled gem of an video that skewers the state of social media—and the parents of the device-obsessed generation.
"Make a plan and stick to it," is the video's advice. "And for God's sake, keep posting or you'll be forgotten faster than a one-off viral."
Here are a couple of the best scenes edited into smaller clips: