Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
An easy target, to be sure, but here's a clever bit of celebrity newsjacking from a New York chain of gyms.
New York Sports Clubs ran the ad above in today's New York Post, just a few days after the tabloid wedding of the year between Kim Kardashian and Kanye West.
In case you haven't adequately been keeping up with the Kardashians, the ad references Kim's brief but zealously overhyped 2011 marriage to NBA player Kris Humphries.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in