Creative Crotch Ads Encourage Men to Get Hands-On

Cancer PSAs from Peru help inspire self-checks

Self-checking for testicular cancer has yielded some of the oddest PSAs out there, including our No. 4 Freakiest Ad of 2011, the (NSFW) “Rhian Touches Herself.” But these print ads from Y&R Peru for the League Against Cancer are actually quite charming. Each one uses a simple bit of line art to create the mental image of spending some hands-on time with the ol’ boy berries. Check out two more after the jump. Via Copyranter and Osocio.