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David Gianatasio

Angel Soft Wishes Single Moms a Happy Father's Day in Unique Take on the Holiday

Adult children raised by single mothers wish their moms a happy Father's Day in this intriguing, unconventional take on the holiday by Deutsch LA for Georgia Pacific's Angel Soft bathroom…

Ad of the Day: Toyota Honors Dads With a Pair of Short Documentaries for Father's Day

Quietly poignant work from Saatchi L.A.

After its paternal score in the Super Bowl, Toyota steers the conversation back to dads with two short Father's Day films from Saatchi and Saatchi Los Angeles. The carmaker is…

Rolling Stone Wants the Whole World to Think, and Dress, Just Like Steve Jobs

In this amusing 90-second spot for Rolling Stone, men and women of all sorts dress up like Apple's late co-founder Steve Jobs. They don wire-rim specs, black turtlenecks and blue…

Ad of the Day: HSBC Travels 40 Years in One Remarkable Elevator Ride

Grey London is going up

Grey London does a top-flight job of capturing the intensely personal nature of running and growing a business in "Lift," a 90-second film for HSBC. The eventful 40-year odyssey of one…

Target Takes the Long View in This Beautifully Eloquent Ad for Pride Month

"We're not born with pride. We take pride. Pride in celebrating who we were born to be." That's the message of Target's #TakePride campaign for Pride Month, shared across the retailer's…

Pro Athletes Go Way Back in Time to Hype the Ultramodern Sports Drink BodyArmor

BodyArmor fields an impressive lineup in "This Is Now," a commercial that positions the brand as an alternative to established players like Gatorade and Powerade. Director Brian Ford and production company…

This Ad Kicks Off Pride Month With a Sweet, Sad Story of Forbidden Love

Far too often, repression and discrimination fester in an atmosphere of silence, which makes it essential for those who can speak up to raise their voices for equality and understanding. That's…

Miller Lite Hits the Bodega for Indie-Style Ads About Neighborhood Characters

Silver Man—a dude in a top hat and glasses, every inch of him coated in silver paint—really shines in TBWA\Chiat\Day's new campaign for Miller Lite. But he's just one of many…

Tiny Dolls Act Out Hilarious Soap Operas Over Single Pieces of French Toast Crunch

Consumers bowled over by the recent return of French Toast Crunch after a nine-year hiatus should enjoy "The Tiny & The Tasty," a strange and silly soap-opera parody that casts…

Protein World, Expert Brand Troll, Brings Fat-Shaming 'Beach Body' Ads to NYC

Protein World continues to kick sand in the face of its critics. After generating controversy and much attention for its brand in Britain this spring with its "Beach Body" campaign, the…

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