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David Gianatasio

U.S. Media Agency of the Year: MediaCom's Team-First Approach Landed a Ton of New Business in 2014

Including A-B InBev and Mars

Last August, during final presentations for Anheuser-Busch InBev's $575 million domestic planning and buying assignment, Sasha Savic took his vow to raise the creative bar at MediaCom to a whole…

Here's the Extended Version of Nationwide's Dead Child Ad, as Imagined by Funny or Die

Thanks to Sunday's downer Super Bowl spot, we all learned that Nationwide isn't exactly on the side of the angels. Now, the divine comedy of this "extended cut" parody from Funny…

'First Kiss' Is Almost a Year Old. This Parody Imagines If One Couple Never Left

Meet two characters in search of an exit. "First Kiss: One Year Later" is Barely Political's sendup of last year's mega-viral, Cannes gold Lion-winning video from fashion label Wren that brought…

Ad of the Day: Here's a Closer Look at Loctite's Weird, Wonderful Super Bowl Campaign

Fallon and Tim & Eric score an unlikely hit

Loctite and its agency, Fallon, are the New England Patriots of this year's Super Bowl advertising, scoring late in the game to seal victory. Their fourth-quarter play, "Positive Feelings," is part…

Ad of the Day: Reebok Wants You to Be a Better Human, Not Just a Better Athlete

Venables Bell's lofty new campaign

Reebok and Venables Bell & Partners really work up a sweat for "Be More Human," an integrated global campaign that celebrates ordinary people who use sports and fitness in their…

Priceline Knows You Can't Keep William Shatner Away From Super Bowl Sunday

These are the voyages of Priceline's Negotiator. His 17-year mission: To seek out the best travel deals, and boldly pitch like no man has pitched before. William Shatner returns Sunday during…

Everlast's Inspiring Ad With This Girl Boxing Packs Quite a Punch

Boxing gear company Everlast lands a blow against sexism in "I'm a Boxer," a minute-long spot directed by Claire Edmondson through Steam Films. Scenes of a young girl shadow boxing and…

Speedo Gets Deep in a New Campaign That Includes This 91-Year-Old Swimmer

Speedo delivers a bit of a surprise package in its latest advertising. Meet 91-year-old Masters swimmer Jurgen Schmidt, one star of the brand's "Fueled by Water" campaign, which focuses on the…

Things Are About to Get Even Worse for the NFL, When This Ad Runs on SI.com

Sports Illustrated has reversed its call and will run an NFL-themed domestic violence ad from advocacy group Ultraviolet on its website Thursday, three days before the Super Bowl. The 15-second video…

ESPN's Music Focus: How Athletes and Artists Are Learning From Each Other

Plus the network's notable music campaigns

In recent years, ESPN's music focus has come to rival that of MTV. The cable network uses songs from diverse artists to bolster its sports coverage—and makes music a regular…

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