David Gianatasio | Adweek David Gianatasio | Adweek
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David Gianatasio
Outdoor Ad Makes People Think They're About to Be Destroyed by a Tornado Mayhem comes to Sydney

You're trudging down a busy sidewalk, minding your own business, when suddenly the sky is torn apart by lightning, cars and lampposts are hurled across the street by the wind,…

September 4, 2014, 10:39 AM EDT

People Think Miller Lite in Retro Cans Tastes Better, Though It's the Same Old Miller Lite Yes, packaging messes with your head

Never underestimate the power of packaging and design to influence consumer attitudes—and if you're lucky, move product. This lesson is brought to you by Miller Lite, which enjoyed a sales spike…

September 3, 2014, 10:26 AM EDT

Ad of the Day: Guinness Africa Thrillingly Celebrates Being 'Made of Black' Kanye West track propels launch

Guinness's provocatively themed "Made of Black" campaign links the color of its beer to the vibrant spirit of young Africans. AMV BBDO in London, working with BBDO offices in Africa, launched…

September 2, 2014, 10:14 AM EDT

60% of U.S. Families Have No Disaster Plan, but This Ad Hopes to Change That Deutsch N.Y. takes somber approach to FEMA campaign

In the case of a true disaster, how prepared will your family be? A bleak new PSA raises the question in ways that emergency managers hope will get Americans thinking. Preparedness…

August 29, 2014, 11:22 AM EDT

Tweet This Hashtag in NYC, and Reebok Could Run a Pair of Sneakers Over to You Floor-to-door service is yours

Starting today, New Yorkers who tweet their shoe size and address with the hashtag #ReebokHDS could get a visit from the brand's Human Dispatch Service. The team of runners will personally…

August 28, 2014, 1:08 PM EDT

Ad of the Day: Bissell Cleans a Grimy Subway Floor, but That's Not the Crazy Part Down and dirty product demo

Ravi Dalchand really, really believes in his product. The senior brand manager at Bissell Canada demonstrates the effectiveness of the new Bissell Symphony All-in-One hard floor cleaner (it vacuums and steams…

August 27, 2014, 12:29 PM EDT

See the Painfully Funny Science Museum Ad That Was Too Violent for Canadian TV Man takes a licking, keeps on ticking

The guy in this sublimely sophomoric spot for a Vancouver science museum should be in a world of hurt. Yet he smiles and shrugs off a nail through his shoe, a…

August 27, 2014, 8:56 AM EDT

John Malkovich Makes a Pretty Damn Good Vampire in This Fun French Ad Sink your teeth into Buzzman's spot

John Malkovich plays a vampire in this amusing, cinematic spot from Buzzman promoting French streaming video service Canal Play. His character is also a bank manager. The fangs work either…

August 26, 2014, 10:36 AM EDT

Airbnb Posts Its Strangest Listing Yet, Inviting You to Spend the Night at Ikea Fun co-branding from Australia

I love the smell of Hemnes in the morning. Some lucky Australians will soon wake up in an Ikea store in New South Wales after spending a night there as part…

August 25, 2014, 11:24 AM EDT

You'll Be Hot and Cold on W+K's New Honda Work, and That's a Good Thing Testing the Civic in extreme temperatures

This Honda Civic campaign by Wieden + Kennedy London is cool. And pretty warm, too. The centerpiece is an engaging 30-second film that shows the freezing and thawing of a Civic…

August 21, 2014, 1:41 PM EDT

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