Razorfish office salutes CCO in music video
It can get tricky when agencies go the hokey-music-video route. Witness Publicis London's lip dub last December, or Bold Ogilvy Athens's paean to David Ogilvy. But Neue Digitale/Razorfish isn't afraid to look a little goofy, recording a schmaltzy German rendition of the Jackson 5's "Never Can Say Goodbye" to mark the departure of chief creative officer Olaf Czechner. Agency staffers, calling themselves the ND/R Allstars, deliver a heartfelt (if off-kilter) tribute that's heavy into synchronized motions. If you can manage it, stick around for the outtakes. Via davaidavai.com.
Email
Print
- Would Yahoo or Facebook Make a Better Tumblr Parent?
- Gevalia Aims for a Buzzy Social Partying Weekend
- Modest Buzz for NewFront Content Based on Social Sharing Data
- Former Publicis COO Richard Pinder on Reimagining Global Networks
- Meet the Sleepy's Creative Finalists
- Yahoo Adding Tweets to Homepage
- Embattled Abercrombie CEO Backpedals on Exclusionary Comments
- NBCUniversal Expands Licensing Deal With Amazon
- Goodby, Silverstein Brings the Funny for YouTube's First-Ever Comedy Week
- YouTube Star Tobuscus Forced Into Making Insane Musical Ad for Hot Pockets
- California Winery's Ads Pair the Product With Sex, Drugs and More Sex
- Yahoo in Talks to Acquire Tumblr
- Ad of the Day: Philips Norelco
- How AT&T Got Kids to Make Some of the Year's Best Ads
- Would Yahoo or Facebook Make a Better Tumblr Parent?
- Obscure Direct Response Brands Dominate Facebook Chatter
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.
