Advertisement

Here's Another Freaky Brand App That Shows How Much of Your Private Life Is Online Watch Dogs watches you

If you're anything like me, you might get a little freaked out by the Internet.

Whatever you put out there exists, in some capacity, forever! But that neurotic voice in your head is probably drowned out when you capture the perfect photo of your dog giving you the side-eye (it happens), or you need to chat about the BIG THING that happened on whichever show has a BIG THING that week, and somehow you've become pretty active on various social media platforms.

No big deal, right? Wrong, according to AKQA's latest digital campaign for Ubisoft's game Watch Dogs.

AKQA created a site, Digital Shadow, that allows you to log in with your Facebook profile and see what your digital imprint says about you. (For the record, mine says, "You display a bleak outlook that can be manipulated for future gain." OK, then.) It also estimates your net worth and where you might be spotted and guesses what your passwords could be.

"We know everything about you." Spooky.

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Topics: Akqa, Ubisoft
Advertisement

Sign up for AdFreak Newsletters

Advertisement
About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

Click to Subscribe to AdFreak RSS