Advertisement

ZzzQuil Isn't Feeling the Love From Its Tweet About Landing a Husband 'What is this, the '50s?'

Sleep-aid ZzzQuil left some followers wondering what year it was when they saw the brand's recent engagement-themed tweet.

"SLEEP LIKE he finally proposed," the tweet noted. "And you have been dating for a decade. #SleepLike #engaged #shesaidyes"

The message felt a bit too 1950s for women who'd like to move past the stereotype that peace of mind is all about finding a husband.

Despite being posted late Thursday and sparking quite a lot of backlash, the tweet remained live this morning, and the brand hasn't responded to any of those upset by it. 

Here are just a few of the responses:

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Topics: Twitter, ZzzQuil
Advertisement

Sign up for AdFreak Newsletters

Advertisement
About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS