This Barbecue Bible Can Sharpen Your Knife, Light Your Fire and Serve Your Steak

JWT Brazil gets chefs' attention for cookware brand

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Barbecue chefs and amateur pitmasters alike know that nothing truly useful ever comes out of a cookbook. But here's one hell of an exception. 

To promote the Tramontina cookware line, JWT Brazil created a few meticulously crafted copies of a book called Biblia Definitiva Do Churrasco, or The Bible of Barbecue. Each page of the book is made to be used or destroyed in the process of creating an authentic Brazilian grilling experience.

One thick sheet shatters into chunks of charcoal, while another lights the fire and yet another fans the flame.

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