Avoid the humping rocks and biking honeys
A lot of car ads have used visual metaphors to illustrate hazardous road conditions. But today, that trend comes to an end. Retire the jersey. Because this spot for the Renault Megane is as good as it’ll ever get. The work is by Madrid’s Publicis Lado C, who aren’t new to cranking out trippy stuff. And if you’re a child of the ’80s like me, then you’ll no doubt recognize the music selection. Via Ads of the World.
—Posted by David Griner
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AdFreak is your daily digest of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.
