Anthony Bourdain Is Super Pissed at Travel Channel Over Cadillac Footage Implied endorsement riles up chef
He was leaving anyway. But Anthony Bourdain's eight years with the Travel Channel are ending on a sour note after the celebrity chef noticed, while watching the final episodes of No Reservations, that some shots had been re-edited to give the impression that he was endorsing Cadillac. In a lengthy blog post titled "Fighting Mad," Bourdain says his contract with the network stipulated that he wouldn't be forced into product promotion—a decision he reached after some fans trashed him for product placement of a credit card on the show. "So it came as a shock and a disappointment to turn on the TV for the last two episodes of my show, and see that someone had taken footage that me and my creative team had shot for my show, cut it up and edited it together with scenes of a new Cadillac driving through the forest," Bourdain writes. "Scenes of me, my face, and with my voice, were edited in such a way as to suggest that I might be driving that Cadillac." Bourdain, who is moving on to host a new weekend program on CNN premiering in April, refers to the Cadillac situation as "an inglorious way to go out" at the Travel Channel, and adds, "All of us on the show would have preferred to go out on a high note." Meanwhile, the Travel Channel offers this response to The Hollywood Reporter: "We've enjoyed a long and mutually beneficial relationship with Tony and his production team, but his decision to make further remarks on this matter in the public domain is unfortunate." Hat tip to Billboard's Katie Morse.
- Would Yahoo or Facebook Make a Better Tumblr Parent?
- Gevalia Aims for a Buzzy Social Partying Weekend
- Meet the Sleepy's Creative Finalists
- Modest Buzz for NewFront Content Based on Social Sharing Data
- Former Publicis COO Richard Pinder on Reimagining Global Networks
- Yahoo Adding Tweets to Homepage
- Embattled Abercrombie CEO Backpedals on Exclusionary Comments
- NBCUniversal Expands Licensing Deal With Amazon
- Goodby, Silverstein Brings the Funny for YouTube's First-Ever Comedy Week
- YouTube Star Tobuscus Forced Into Making Insane Musical Ad for Hot Pockets
- Yahoo in Talks to Acquire Tumblr
- Dumb Ways to Die Is Now a Video Game for the iPhone and iPad
- California Winery's Ads Pair the Product With Sex, Drugs and More Sex
- The Story Behind 'This Is Water,' the Inspiring Video People Can't Stop Watching
- Dove Hires Criminal Sketch Artist to Draw Women as They See Themselves and as Others See Them
- Obscure Direct Response Brands Dominate Facebook Chatter
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.