Liberman’s Spanish-Language Net Added to Denver

Liberman Broadcasting’s new Spanish-language TV network will be cleared in Denver, the 15th largest Hispanic market, with the acquisition of KWHD-TV from LeSEA Broadcasting, for undisclosed terms. The purchase, announced Wednesday (Feb. 3) increases Liberman’s owned-and-operated Estrella TV group to eight and expands the reach of the TV network to about 70 percent of the U.S. Hispanic population.  

KWHD-TV is expected to begin airing Estrella TV programming as early as second quarter this year.

“Adding a full-power, must-carry television station in a top 15 Hispanic market is very positive for the Estrella TV network and Liberman Broadcasting in general,” said Lenard Liberman, chief executive officer and president of LBI Media.

Estrella TV launched mid-September offering 56 hours of weekly programming produced by LBI Media as well as a library of more than 5,000 hours of programming.

In addition to owning eight TV stations, Liberman also owns 22 radio stations.

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