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Now Congress is getting into the controversy over Arbitron’s portable people meter ratings service. Rep. Edolphus towns (D-N.Y.) chairman of the House Committee on Oversight and Government Reform said Monday (June 29) he was opening an investigation into the ratings service to see if it misrepresents minority targeted radio stations.
In a letter to the Federal Communications Commission, Towns raised concerns about the financial viability of minority targeted radio stations due to lower ratings, the placement of PPM meters in minority communities and whether Arbitron missed cell-phone only households.
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