Bradford to Helm D.C.’s WRC

Jack Bradford, president and general manager of KNSD, the NBC owned-and-operated station in San Diego, is moving across the country to head up WRC, the network’s O&O in Washington, D.C. and become its president and general manager. Until a replacement is named, Bradford will oversee both stations.

Bradford succeeds Michael Jack, who last month was promoted to president and general manager of WNBC-TV, NBC’s New York flagship.

No stranger to WRC, Bradford served as finance director for the station between 2000 and 2008 when she joined KNSD.

“Jackie has done a tremendous job leading our San Diego station and overseeing the successful expansion of their local media business,” said John Wallace, president of NBC Local Media, to whom Bradford reports. “She’s an innovative thinker who has a great way with people, as well as strong ties to the Washington, D.C. community. She’ll be a great addition to WRC as they continue their long-standing leadership position in the market.”