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If Facebook Likes Were Votes, This Is How the 2016 Presidential Race Would Play Out

Performance Marketing

FiveThirtyEight has partnered with Facebook to gauge the popularity of the Republican and Democratic presidential candidates—in terms of likes.


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Nate Silver Dumps New York Times for ESPN

Convergent TV

The New York Times has let statistics wunderkind Nate Silver slip from its grasp, much to the delight of ESPN and ABC News.

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Is ESPN Ready to Embrace Big Data?

Performance Marketing

Nerd convention. Dorkapalooza. Geek heaven. Just a few names that were bandied about last weekend to describe the annual gathering of sports' intellectual cabal at MIT's Sloan Sports Analytics Conference.

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The Geeks Shall Inherit the Earth

Brand Marketing

A math major with a specialty in abstract mathematical concepts like combinatorics, Ben Liang envisioned a future as a financial analyst—outside of academia, a natural career path for number crunchers [...]

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It’s the Data, Dummy: Obama Re-Elected, but Nate Silver Knew That Already

Performance Marketing

It's finally over. After nearly two full years of fringe candidates, mudslinging, punditry and speculation, Barack Obama won re-election this evening, made official by Mitt Romney's concession just before 1 [...]

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This Is What the Digital Election Looks Like

Performance Marketing

The digital election. The Twitter election. First we speculated, then we declared it to be true.