Stephen Colbert’s 5 Funniest Lines as Emcee of the Ad Council Dinner
Brand Marketing
FedEx CEO Fred Smith was ostensibly the main man at the Ad Council's annual fundraising dinner on Wednesday night, but it can be hard even for the winner of a [...]
How to Attract Eyeballs to Branded Content
Performance Marketing
Web publishers and big brands are starting to feel the pull of Gravity.
Sales Chief Out at Vevo
Performance Marketing
Is there trouble at the top at Vevo? David Kohl, the top sales executive at the music video company, has left. He was hired as evp of sales and customer operations [...]
Fast Chat: Angela Courtin
Brand Marketing
In 2011, Aegis hired Angela Courtin to lead its branded content practice. Late last year, the media network spun out her team as a separate offering, dubbed The Story Lab.
Warning: You Don’t Want to Be MySpace Tom’s Enemy
Creativity
Here’s one thing the Mayans never could have predicted about December 2012: The renewed relevance of all things MySpace. Not only is the relaunched site earning a decent amount of [...]
Justin Timberlake Tries to Bring Sexy Back to Myspace
Creativity
I can't believe I'm typing these words, but the new Myspace redesign is bringing sexy back. Gone are the glitter unicorn backgrounds that made the interface impossible to view or [...]