Big Food Cuts the Fat in Advertising to Kids
Brand Marketing
Big food advertisers, often vilified for contributing to America’s obesity epidemic, have made good on their promise to cut the fat, salt and sugar in 171 products that are marketed [...]
Does This Look Like Health Food?
Brand Marketing
Perhaps nothing illustrates the debate over marketing food to kids better than the current ad campaign for the revamped, healthier Happy Meal from McDonald’s.