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You’ve heard of experiential marketing … but what if you add the theme of mystery? A play on the human instinct to solve problems is just what makes bidet and toiletries company Tushy a creative disruptor, not only in their unique category but the entire industry. Pull up your Marketing 101 books, and flush them down the toilet as we chat with Miki Agrawal, Tushy founder about how to elevate your marketing with creativity, humor and spectacle.
Check out how Miki and the Tushy team are creating the “Bellagio Fountain” of Tushy bidets, why they rented one of NYC’s biggest churches for a tree’s funeral, had adult actress Asa Akira at their Butt-Con event and why all marketers need to add more mystery into their campaigns.
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