Mastercard CMCO Shares the Blueprint for Cross-Functional Team Stability

Raja Rajamannar discusses how creating a “risk-map” was necessary when leading cross-functional teams.

As the Chief Marketing and Communications Officer of Mastercard and President of the Healthcare Division, Raja Rajamannar discusses how creating a “risk-map” was necessary when leading cross-functional teams. During a recent episode of CMO Moves, Raja spoke on how he is taking on the world of quantum marketing and the evolution of marketing in this new paradigm. 

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nadine.dietz@adweek.com Nadine Dietz is chief community officer at Adweek and host of the CMO Moves podcast.
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