Lynne Biggar’s innate sense of adventure has served her well. Whether it’s a global trek or a cross-country move to New York City for an MBA, it’s a willingness to embrace “stretch goals” that has shaped her life and work. Here, Biggar shares her latest effort – addressing women’s financial empowerment with Visa’s groundbreaking sponsorships.
Tell us about what you are doing now.
I am Visa’s Chief Marketing & Communications Officer. In this role and with my awesome team, I drive all of our brand, marketing, client engagement, sponsorship management & activation, and communications efforts globally.