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As part of the Adweek Sustainability Playbook, NHL VP of Sustainable Infrastructure and Growth Initiatives Omar Mitchell shares how the NHL is focusing their sustainability efforts on inspiring their communities and partners to lower emissions, conserve water, reduce waste and more while protecting the places hockey is played for future generations.
What do sports have anything to do with environmental sustainability or social impact? Sports has always had a responsibility to use our platform to create positive change, whether it was Jackie Robinson, Billy Jean King, all the way to Megan Rapinoe.