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Fernando Machado, Global CMO of Burger King, is an advertising award machine with more than 120 Lions in Cannes (5 Grand Prix), 16 D&AD Yellow Pencils, 1 Grandy and 2 Grand Effies in North America. But as he says, “I don’t get a bonus from ad awards”, so what keeps him motivated and on his continuous hot streak? “Doing something that’s pushing the boundaries.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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