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As part of the Adweek Sustainability Playbook, Global CMO of Dole Rupen Desai discusses the ways in which the 170-year-old brand is raising awareness and combating worldwide hunger and malnutrition.
THE CHALLENGE
We live in a world where almost the same amount of people are dealing with hunger or obesity. Our world is characterized by the coexistence of agricultural bounty, widespread hunger, and malnutrition that virtually co-exist and need desperate change.
Hunger vs. Malnutrition
There is a huge difference between hunger and malnutrition.
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