Brandweek Masterclass: Being Bold with your Brand

Be bold, cut through the clutter, and capture your audiences’ attention. Discover how to harness the courage and resilience to produce brave work while taking brand risks that can deliver transformative results for you and your brand.

Lesson 1: Don’t fear criticism.
Taught by Fernando Machado, Global CMO, Restaurant Brands International

Lesson 2: But, to do brave work, you have to be scared.
Taught by Peter Giorgi, CMO, Celebrity Cruises

Lesson 3: Be badass.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

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