Today, ahead of next week’s NewFronts, Tubi announced an all-new brand campaign, “Devoted Fans Make Devoted Fans,” which features data on consumer spending broken out by Tubi fandoms.
The campaign showcases insights into the products and services that might reach specific viewers tuning into Tubi’s ad-supported platform, whether that’s scary movie fans who may be in the market for a home or sorcery fans who need to take care of their wizardly beards.
The campaign, which was created in partnership with Tubi’s creative agency of record, Mischief @ No Fixed Address, will be featured across Manhattan, Tubi’s owned-channels, and have a dedicated influencer campaign targeting marketers.
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