Ryan has worked with brands such as ABInBev, Activision, Google, T-Mobile; and has founded his own companies. At Dendro, he leads a diversely experienced team helping grow brands and businesses. Prior to Dendro, Ryan was Executive Head of Strategy at Phenomenon, responsible for overseeing all strategy projects and led strategy at Publicis.
How to Use Brand Marketing to Improve Performance Marketing Campaigns
If your brand relies too heavily on performance marketing, you might see a jump in sales today but it won’t build long-term relationships with your customers.
Here’s How Brand and Performance Marketing Intersect
Companies no longer care primarily about simply achieving awareness—they want leads too.
What Marketers Can Learn From the Film Industry About Connecting With Their Audience
Consumers’ interests—not their wallets—need to be targeted.