PJ Pereira

PJ Pereira

Opinion Contributor
PJ Pereira is creative chairman and co-founder of Pereira O’Dell and is an advertising and entertainment pioneer. An Emmy winner, best-selling writer and multiple Cannes Grand Prix winner, he has become one of the world’s most influential and respected creatives.

3 Approaches to Marketing That Create Award-Winning Campaigns

Great fighters, like great marketers, need to possess a cross-disciplinary approach, but when training—or briefing—must treat each tactic separately.

We’re Living Through the Beautiful, Improbable Revival of Print

It's the social rebirth of those classic techniques.