Portrait of PJ Pereira

PJ Pereira

PJ Pereira is creative chairman and co-founder of Pereira O’Dell and is an advertising and entertainment pioneer. An Emmy winner, best-selling writer and multiple Cannes Grand Prix winner, he has become one of the world’s most influential and respected creatives.


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Lessons Learned After Founding an Agency During the Recession

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Marketers must act quickly, respectfully and openly.

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3 Approaches to Marketing That Create Award-Winning Campaigns

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Great fighters, like great marketers, need to possess a cross-disciplinary approach, but when training—or briefing—must treat each tactic separately.

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We’re Living Through the Beautiful, Improbable Revival of Print

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It's the social rebirth of those classic techniques.