Peter Beisser
An Open Question
In her role as John Wiley & Sons' vice president and director of open access, the question Rachel Burley faces every day is quite a challenging one. In fact, it's [...]
Success With Video in a Soft Economy
Charles Weiss, an 18-year vet of the trade publishing business, knows how to best supplement editorial content with solid video.
Tips on Weathering the Storm by Maximizing Your Company’s Value
Don't let the current economic situation get you down ... it's time to get your ducks in a row to help build the value of your publishing company.
‘Scouting’ for Production Solutions
On the eve of his induction into the Publishing Executive Hall of Fame, Bob Wiemers reflects on his career with Boy Scouts of America's magazine titles and what lies ahead [...]
A Defragmentation of the Fragmentation of Content
Bill Flitter of Pheedo, one of the leading experts of distributed media, discusses the current state of information consumption online.
Helping Put It ‘All Together’
After working for more than a decade helping transform the Robb Report from a Rolls-Royce aficionado title into the luxury lifestyle magazine it is today, John Treworgy left his role [...]
Content Marketing Guru Joe Pulizzi on Creating Useful Custom Content
Joe Pulizzi says the future for media organizations can be found in the realm of content marketing and custom publishing. Helping non-media organizations and companies create this valuable and effective [...]
Walking the Walk: McMurry’s new group publisher on how the more things change, the more they stay the same in ad sales.
With more than two decades under his belt leading magazine advertising sales teams, Russ Cherami says he’s ready to try his hand at something a bit different. It’s why the [...]
The Digital Initiative: MPA President and CEO Nina Link on the growth consumer magazines are experiencing online
If the first quarter of 2008 is any indication of where consumer magazine publishing is headed, this year may end up being remembered as a significant step in the evolution [...]
XML Marks the Spot: Tips on Finding New Uses for Old Content
Extensible Markup Language—better known simply as XML—has become part of the popular vernacular for magazine publishers since it was first introduced 10 years ago. (For those still unfamiliar with the [...]